The Journal

There Is Always A Solution (Seriously!)

Lately, I’ve been reflecting on creativity and problem-solving as one in the same. My take on the matter? Creativity makes problem-solving possible, but only when action is in the mix, and in the business of interiors, your ability to think and act outside the box shouldn’t stop at design solutions. 

There’s a tendency to treat design creativity as the key to success, and hey, I can see why! Interior design often seems like a glamorous career—sometimes, it is. But sometimes, it’s HARD. Much like our personal Instagram pages curate our best, most beautiful moments, interior design businesses showcase the stunning end-results. 

What you won’t see? The hours spent triaging back-orders and installation damages. The challenges of client expectation management. Ultimately, all the behind-the-scenes problem solving that’s far less glamorous, but absolutely necessary. 

I’m reminded time and time again that there is always a solution, and there’s a serious truth to “where there’s a will, there is always a way.” What I also know to be true? A thorough knowledge base takes you from willing to confident in your problem solving. It’s why I guide my 1:1 interior design mentees to be resourceful in all aspects of business; I’m talking operational and process, sales and business development, client management, team collaboration and more. 

Notice I didn’t mention design even once? 

Design is where your creativity works its magic—problem solving gets it across the finish line in a meaningful, sustainable and profitable way. A decade into my business, DWK Interiors, I can say without a seed of doubt: A solution-oriented mindset, a solid process and a supportive community = absolute necessities for meaningful problem solving. 

This is where having a solid process from the start makes all the difference; it empowers you to think ahead, position backups, and tackle surprises within a reliable structure. And sometimes it’s about FINDING the solution, not being the solution. Prime example: When I have a challenging blackout window covering requirement, I don’t try to tackle it alone like I might otherwise. I call on my trusted drapery contact. On top of establishing your processes, it’s never too early to start building that community—think of it like your problem-solving toolkit. 

In this industry, solutions for design are the standard. Solutions for clients, business challenges, teamwork and operations? That’s how you offer a truly great experience, regardless of bumps along the way. Those truly great experiences earn the repeat clients, referrals, reviews and reputation that set you apart!

I should mention: If you’re a natural creative, but all this talk of operations and process makes your head spin (or, just sparks a little curiosity)…you’re exactly who I created my upcoming interior design business course for. You’ll become empowered to problem solve, innovate and create as you grow your interior design business with practicality and confidence. We’ll have a heck of a lot of fun too, I promise!

Be sure to join my newsletter and IG community to be the first to know when it officially arrives. In the meantime, I’ve got plenty of knowledge-packed freebies and resources waiting for you. Let’s do this!

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